Filfou’s collection, meaning “crazy yarn” in French, is a playful, bright and young with a pinch of weirdness.

The combination of cashmere, colourful prints and Italian savoir-faire makes this collection urban and unique.
Fundament agency was responsible for the conceptualisation, the strategy, the design of the prints and the collection as well as the product development.

Filfou will be launching its first collection internationally early 2018.